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Lucas Lee-Tyson

Lessons learned from $62m+ in digital product sales.

Featured Post

The #1 Skill You Need To Print Money

If you want to print money as a marketer, the #1 skill you need is angle creation.Copywriting, media buying, funnel building, etc are all great but if you can be an overflowing source of new & creative angles to sell something that already has dozens of competitors in a saturated market (eg. investing, biz-opp, coaching, weight loss, etc.) you will never be broke a day in your life.It's a small skillset that takes a lifetime to master BUT if you are top 1% in this skillset you can be a...

Amazon reviews are the easiest low-hanging source of profitable ad/email copy.#1. Search your niche/offer in the "books" category on Amazon#2. Find books that have 250+ reviews#3. Go to the reviews and search the words "reason" or "because"Easy way to find out out the underlying reasons WHY people are paying to solve a problem/what the real root of the problem they are solving is.

My media buying system for spending $45k+/day by myself with 1 assistant:Time investment = 4 hours per week (45 minutes per day).No agencies, freelancers, or outsourcing.Just 2 people running 2 funnels that prints millions in profit every month. Many people think that scaling ad spend = scaling team size & complexity.Hundreds of new ad creatives needed every single week.Tons of management, corporate-y "softwares" for tracking & testing.Dozens of spreadsheets duct-taped together for...

Elon Musk credits one single mental framework as "the most effective strategy" that he's used to build a $228 billion net worth.And, by applying it to my online business, I was able to scale to $50m+ in less than 2 years, in niches/markets that many would call "saturated" or simply too competitive to be profitable.What is this mental framework?It's called First Principles Thinking. And, if you use it correctly, you can blow past your competitors without working any harder than you already...